Blank Canvas: UB Creative Identity Launch

In honour of the founding of the University of The Bahamas (UB), Blank Canvas invited a range of guests whose vision and creative talent helped pave the way for the creative culture and vision of the new university.

Institutions, businesses, and companies will only get off the ground with a good mandate and outstanding input in the form of branding, encapsulating a vision for the corporate “culture,” and other creative forms setting the tone for the institution and leading it into the future. Creative avenues like writing, music, visual arts, all play a vital role in the formation and communication of the institution’s identity and, though often overlooked, are in fact the foundation upon which the institution will be built.

Joining host Amanda Coulson will be visual artist, Andret John, who carved the University’s Mace, the symbol of the President’s authority; Nicky Saddleton, Vice President of Communication for Tegra Solutions, who has worked for over 6 years on the brand identities; Keisha Oliver, Assistant Professor and Programme Coordinator of Visual Arts at the University of the Bahamas, who consulted on the brand formation and is part of the core team in planning how the arts will be taught and communicated at the institution; and Chris Justilien,  Head of Visual and Performing Arts and Assistant Professor at University of The Bahamas, who wrote the words and music to the new alma mater, and the original rough cut of which will air on the show.